{"id":100,"date":"2025-09-05T11:15:40","date_gmt":"2025-09-05T09:15:40","guid":{"rendered":"https:\/\/kampanj.di.se\/ibm\/?p=100"},"modified":"2025-09-10T15:58:49","modified_gmt":"2025-09-10T13:58:49","slug":"att-jobba-smartare-inte-hardare-hr-far-ny-roll-genom-ai","status":"publish","type":"post","link":"https:\/\/kampanj.di.se\/ibm\/att-jobba-smartare-inte-hardare-hr-far-ny-roll-genom-ai\/","title":{"rendered":"Att jobba smartare \u2013 inte h\u00e5rdare: HR f\u00e5r ny roll genom AI"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;HERO&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_enable_color=&#8221;off&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_stops=&#8221;rgba(255, 255, 255, 0) 0%|rgba(255,255,255,0) 0%|rgba(0,0,0,0.3) 100%&#8221; background_image=&#8221;https:\/\/kampanj.di.se\/ibm\/wp-content\/uploads\/2025\/09\/ibm-simona-1.jpg&#8221; background_position=&#8221;top_center&#8221; background_vertical_offset=&#8221;0%&#8221; background_blend=&#8221;overlay&#8221; background_enable_video_mp4=&#8221;off&#8221; min_height=&#8221;600px&#8221; min_height_tablet=&#8221;500px&#8221; min_height_phone=&#8221;350px&#8221; min_height_last_edited=&#8221;on|phone&#8221; height=&#8221;100vh&#8221; height_tablet=&#8221;90vh&#8221; height_phone=&#8221;100vh&#8221; height_last_edited=&#8221;on|tablet&#8221; max_height=&#8221;1200px&#8221; max_height_tablet=&#8221;1200px&#8221; max_height_phone=&#8221;900px&#8221; max_height_last_edited=&#8221;on|desktop&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; background_last_edited=&#8221;on|phone&#8221; background_image_phone=&#8221;https:\/\/kampanj.di.se\/ibm\/wp-content\/uploads\/2025\/09\/ibm-simona-2.jpg&#8221; background_enable_image_phone=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; positioning=&#8221;absolute&#8221; position_origin_a=&#8221;bottom_center&#8221; vertical_offset=&#8221;40px&#8221; vertical_offset_tablet=&#8221;40px&#8221; vertical_offset_phone=&#8221;30px&#8221; vertical_offset_last_edited=&#8221;on|phone&#8221; width_tablet=&#8221;80%&#8221; width_phone=&#8221;90%&#8221; width_last_edited=&#8221;on|phone&#8221; max_width=&#8221;620px&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_text_color=&#8221;#FFFFFF&#8221; header_font_size=&#8221;55px&#8221; header_letter_spacing=&#8221;-1px&#8221; header_font_size_tablet=&#8221;50px&#8221; header_font_size_phone=&#8221;32px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_letter_spacing_last_edited=&#8221;off|phone&#8221; header_text_shadow_style=&#8221;preset3&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<h1>Att jobba smartare \u2013 inte h\u00e5rdare: HR f\u00e5r ny roll genom AI<\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Meny&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#a7100c&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221; global_module=&#8221;134&#8243; theme_builder_area=&#8221;post_content&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|phone&#8221; max_width=&#8221;100%&#8221; max_width_tablet=&#8221;1080px&#8221; max_width_phone=&#8221;1080px&#8221; max_width_last_edited=&#8221;on|tablet&#8221; custom_padding=&#8221;8px||8px||true|false&#8221; global_colors_info=&#8221;{}&#8221; width__hover_enabled=&#8221;off|desktop&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_menu menu_id=&#8221;10&#8243; active_link_color=&#8221;#FFFFFF&#8221; dropdown_menu_bg_color=&#8221;#a7100c&#8221; dropdown_menu_line_color=&#8221;#a7100c&#8221; dropdown_menu_text_color=&#8221;#FFFFFF&#8221; dropdown_menu_active_link_color=&#8221;#FFFFFF&#8221; mobile_menu_bg_color=&#8221;#a7100c&#8221; mobile_menu_text_color=&#8221;#FFFFFF&#8221; cart_icon_color=&#8221;#FFFFFF&#8221; search_icon_color=&#8221;#FFFFFF&#8221; menu_icon_color=&#8221;#FFFFFF&#8221; menu_icon_font_size=&#8221;35px&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; menu_text_color=&#8221;#FFFFFF&#8221; menu_font_size=&#8221;16px&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][\/et_pb_menu][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#fbf4f1&#8243; custom_padding=&#8221;40px||40px||false|false&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;80%&#8221; width_phone=&#8221;90%&#8221; width_last_edited=&#8221;on|phone&#8221; max_width=&#8221;620px&#8221; module_alignment=&#8221;center&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text module_class=&#8221;ingress&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font_size=&#8221;22px&#8221; header_text_color=&#8221;#FFFFFF&#8221; header_line_height=&#8221;1.3em&#8221; custom_margin=&#8221;||24px||false|false&#8221; text_font_size_tablet=&#8221;20px&#8221; text_font_size_phone=&#8221;19px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_font_size_tablet=&#8221;&#8221; header_font_size_phone=&#8221;28px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<p>HR-avdelningar har l\u00e4nge beh\u00f6vt l\u00e4gga mycket tid p\u00e5 rutinm\u00e4ssiga uppgifter och att besvara relativt enkla fr\u00e5gor. P\u00e5 IBM har en AI-assistent tagit \u00f6ver det tidskr\u00e4vande grovjobbet och olika AI-agenter f\u00f6renklar nu vardagen. Resultatet: HR har mer tid f\u00f6r strategiska fr\u00e5gor och egen utveckling \u2013 och medarbetarna f\u00e5r snabbare svar.<br \/><span class=\"indenta\">\u2013 Det skapar en helt annan energi i organisationen, s\u00e4ger Simona Scaravella, personalchef p\u00e5 IBM i Sverige.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#FFFFFF&#8221; custom_margin=&#8221;||20px||false|false&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<p><a href=\"https:\/\/ad.doubleclick.net\/ddm\/trackclk\/N2464674.3876471MERCURYPUBLICITY\/B33837501.428506838;dc_trk_aid=621462314;dc_trk_cid=238083252;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;tfua=;gdpr=$%7BGDPR%7D;gdpr_consent=$%7BGDPR_CONSENT_755%7D;ltd=;dc_tdv=1\" target=\"_blank\" rel=\"noopener\">EXTERN L\u00c4NK: Boka en f\u00f6rdjupande bootcamp om agentisk AI<\/a><\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<p>F\u00f6rr kunde en intern medarbetares flytt mellan chefer, som ett byte av tj\u00e4nst mellan tv\u00e5 avdelningar, inneb\u00e4ra en kedja av mejl, blanketter och inte minst v\u00e4ntan, konstaterar Simona Scaravella.<\/p>\n<p>Nu \u00f6ppnar en chef chattf\u00f6nstret, skriver: \u201dJag vill flytta Anna till finans\u201d, och den digitala HR-assistenten AskHR guidar hen genom hela processen. L\u00f6n, titel, avtal: allt faller p\u00e5 plats i bakgrunden. Det som tidigare kr\u00e4vde dubbelkoll, mejltr\u00e5dar och manuella underskrifter \u00e4r nu reducerat till ett par minuter framf\u00f6r sk\u00e4rmen.<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<h2>Tid f\u00f6r strategi ist\u00e4llet f\u00f6r byr\u00e5krati<\/h2>\n<p>Simona Scaravella som har jobbat p\u00e5 IBM i \u00f6ver 20 \u00e5r, och idag \u00e4r HR\u2013 och personalchef f\u00f6r den svenska organisationen, kan skriva under p\u00e5 att behovet av AskHR var och \u00e4r stort. Hon minns tydligt ett m\u00f6te hon hade f\u00f6r m\u00e5nga \u00e5r sedan d\u00e5 en av IBM:s ledare yttrade en mening som har stannat kvar hos henne sedan dess: &#8221;Vi m\u00e5ste b\u00f6rja jobba smartare \u2013 inte h\u00e5rdare.&#8221;<\/p>\n<p>\u2013 D\u00e5 kanske det k\u00e4ndes som en vision. Idag \u00e4r det v\u00e5r verklighet. Med hj\u00e4lp av AI \u00e4r det just detta vi g\u00f6r, s\u00e4ger hon.<\/p>\n<p>I praktiken hanterar AskHR nu \u00f6ver tio miljoner interaktioner per \u00e5r och l\u00f6ser 94 procent av \u00e4rendena utan att de beh\u00f6ver skickas vidare till en m\u00e4nsklig expert. P\u00e5 kuppen har IBM:s HR-avdelning kunnat minska sina kostnader med 40 procent \u2013 och l\u00e4gga mer kraft p\u00e5 strategiska fr\u00e5gor s\u00e5som rekrytering, ledarskapscoaching och personalplanering<\/p>\n<p>\u2013 F\u00f6r oss inom HR inneb\u00e4r att jobba smartare att vi frig\u00f6r tid och fokus fr\u00e5n administrativa uppgifter och ist\u00e4llet l\u00e4gger v\u00e5r energi d\u00e4r den verkligen g\u00f6r skillnad \u2013 p\u00e5 strategiska fr\u00e5gor, kulturarbete, talanghantering och v\u00e5r egen kompetensutveckling. Det kan vi g\u00f6ra genom att anv\u00e4nda AI-assistenten AskHR och andra AI-agenter som f\u00f6renklar v\u00e5r vardag. Med AI i verktygsl\u00e5dan kan vi ta steget fr\u00e5n st\u00f6dfunktion till strategisk partner och aktivt driva f\u00f6retagets utveckling fram\u00e5t, s\u00e4ger Simona Scaravella, personalchef p\u00e5 IBM.<\/p>\n<p>Hon lyfter fram ett konkret exempel p\u00e5 en vanlig situation som nu \u00e4r betydligt l\u00e4ttare att hantera: n\u00e4r en medarbetare ska ta semester.<\/p>\n<p>\u2013 Vanligtvis beh\u00f6ver du f\u00f6rst ta reda p\u00e5 hur m\u00e5nga semesterdagar du har kvar, vilket kan inneb\u00e4ra att leta fram information i ett personalsystem \u2013 om det ens finns ett \u2013 och sedan genomf\u00f6ra flera steg i en ofta kr\u00e5nglig process. Det tar tid.<br \/>Men med ASKHR-assistenten r\u00e4cker det att skriva: &#8221;Jag beh\u00f6ver rapportera semester&#8221;<\/p>\n<p>\u2013 Inom en minut och bara n\u00e5gra klick \u00e4r allt klart \u2013 och din chef kan godk\u00e4nna ledigheten i samma system, lika smidigt, s\u00e4ger hon och forts\u00e4tter:<br \/>Det \u00e4r ett enkelt exempel, men det finns m\u00e5nga fler. Och po\u00e4ngen \u00e4r tydlig: Tid frig\u00f6rs.<\/p>\n<p>\u00c4ven f\u00f6r medarbetarna utanf\u00f6r HR-avdelningen har vardagen blivit betydligt enklare. I st\u00e4llet f\u00f6r att leta information i intran\u00e4t och policydokument eller st\u00e4lla fr\u00e5gan till en stressad HR-medarbetare, kan de nu f\u00e5 svar direkt via AskHR. Information om allt fr\u00e5n semesterpengar till reseers\u00e4ttningar finns samlat i samma gr\u00e4nssnitt. Fr\u00e5gorna st\u00e4lls enkelt och svaren kommer direkt, utan risk f\u00f6r olika tolkningar.<\/p>\n<p>\u2013 Om du \u00e4r s\u00e4ljare kan du \u00e4gna mer tid \u00e5t dina kunder. Om du \u00e4r chef, f\u00e5r du mer utrymme att coacha och st\u00f6tta dina medarbetare. Och f\u00f6r oss i HR betyder det att vi faktiskt kan arbeta smartare \u2013 och skapa mer konkret v\u00e4rde f\u00f6r verksamheten, s\u00e4ger Simona Scaravella.<\/p>\n<p>Resultatet \u00e4r dels att HR-arbetet blir b\u00e5de mer intressant och mer utvecklande, konstaterar hon:<\/p>\n<p>Men kanske viktigast av allt: hela organisationen f\u00e5r mer utrymme f\u00f6r l\u00e4rande, innovation och m\u00e4nsklig kontakt \u2013 det som verkligen bygger framtidens arbetsplatser.<\/p>\n<p>\u2013 AskHR inneb\u00e4r en extrem f\u00f6renkling. Jag f\u00e5r svar direkt och sparar massor av tid. Samtidigt vet jag att HR f\u00e5r utrymme att arbeta med de mer komplexa fr\u00e5gorna.Det finns fortfarande m\u00e5nga f\u00f6retag som anv\u00e4nder manuella processer och Excel-ark f\u00f6r alla sina komplicerade HR-processer, och det \u00e4r utan tvekan inte lika effektivt, s\u00e4ger Gisela Edendahl, f\u00f6rs\u00e4ljningsdirekt\u00f6r p\u00e5 IBM Sverige.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; admin_label=&#8221;Tv\u00e5 bilder i bredd&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; width_tablet=&#8221;80%&#8221; width_phone=&#8221;90%&#8221; width_last_edited=&#8221;off|tablet&#8221; max_width_tablet=&#8221;640px&#8221; max_width_phone=&#8221;640px&#8221; max_width_last_edited=&#8221;on|tablet&#8221; custom_margin=&#8221;0px||0px||true|false&#8221; custom_padding=&#8221;35px||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; admin_label=&#8221;V\u00e4nster&#8221; _builder_version=&#8221;4.25.1&#8243; _module_preset=&#8221;default&#8221; animation_style=&#8221;fade&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_image src=&#8221;https:\/\/kampanj.di.se\/ibm\/wp-content\/uploads\/2025\/09\/ibm-simona-3.jpg&#8221; title_text=&#8221;ibm-simona-3&#8243; src_tablet=&#8221;https:\/\/kampanj.dn.se\/volvocars\/wp-content\/uploads\/2025\/06\/skistar-7.jpg&#8221; src_phone=&#8221;https:\/\/kampanj.dn.se\/volvocars\/wp-content\/uploads\/2025\/06\/skistar-7.jpg&#8221; src_last_edited=&#8221;off|desktop&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;0px||10px||false|false&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][\/et_pb_image][et_pb_text module_class=&#8221;bildtext&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#868686&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.3em&#8221; custom_margin=&#8221;||30px||false|false&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]Simona Scaravella, personalchef p\u00e5 IBM i Sverige (i mitten).[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;80%&#8221; width_phone=&#8221;90%&#8221; width_last_edited=&#8221;on|phone&#8221; max_width=&#8221;620px&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;|auto||auto|false|false&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<h2>HR:s roll har f\u00f6r\u00e4ndrats<\/h2>\n<p>Bakgrunden till att IBM utvecklade AskHR \u00e4r att HR-rollen har f\u00f6r\u00e4ndrats de senaste \u00e5ren. Simona Scaravella beskriver det som att \u00f6kade krav p\u00e5 regelefterlevnad och v\u00e4xande f\u00f6rv\u00e4ntningar och krav p\u00e5 en arbetsplatsupplevelse i niv\u00e5 med smidiga konsumenttj\u00e4nster har gjort att HR f\u00e5tt fler och fler uppgifter.<\/p>\n<p>\u2013 Idag \u00e4r rollen mer komplex \u00e4n n\u00e5gonsin, s\u00e4ger hon.<\/p>\n<p>Men n\u00e4r AI tar hand om det administrativa kan HR allts\u00e5 kliva fram som en mer strategisk partner. P\u00e5 IBM m\u00e4rks det i allt fr\u00e5n ledarskapscoaching till planering av framtida kompetenser.<\/p>\n<p>\u2013 Vi anv\u00e4nder tekniken f\u00f6r att skapa mer tid f\u00f6r det som verkligen betyder n\u00e5got: m\u00e4nniskor. AI ers\u00e4tter inte HR, det g\u00f6r HR mer m\u00e4nskligt, s\u00e4ger Simona Scaravella.<\/p>\n<p>F\u00f6r\u00e4ndringen syns ocks\u00e5 i siffrorna. F\u00f6re AskHR l\u00e5g HR:s Net Promoter Score \u2013 ett m\u00e5tt p\u00e5 n\u00f6jdhet \u2013 p\u00e5 +19. I dag \u00e4r siffran +74 (vilket inneb\u00e4r att andelen &#8221;ambassad\u00f6rer&#8221; \u00f6verstiger andelen &#8221;kritiker&#8221; med 74 procentenheter).<\/p>\n<p>\u2013 N\u00e4r du som medarbetare k\u00e4nner att du f\u00e5r hj\u00e4lp direkt kan du l\u00e4gga din energi p\u00e5 jobbet ist\u00e4llet f\u00f6r att fastna i byr\u00e5krati, konstaterar Simona Scaravella.<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<h2>Arbetslivet f\u00f6r\u00e4ndras \u2013 HR beh\u00f6ver leda utvecklingen<\/h2>\n<p>En global studie bland 1 000 HR-chefer pekar ocks\u00e5 p\u00e5 nyttan f\u00f6r HR-funktionen att anv\u00e4nda AI. Bland de 537 som redan anv\u00e4nder AI var effekten tydligast i snabbare svarstider och l\u00e4gre personaloms\u00e4ttning efter tolv m\u00e5nader. H\u00e4lften av cheferna uppgav ocks\u00e5 att runt 40 procent av de nya kompetenskraven i HR-roller drivs av AI.<\/p>\n<p>Utvecklingen inom AI har allts\u00e5 redan f\u00f6r\u00e4ndrat HR-rollen. N\u00e4r tekniken nu p\u00e5verkar allt fler andra yrkesroller \u00e4r det viktigare \u00e4n n\u00e5gonsin att HR ligger steget f\u00f6re och leder f\u00f6r\u00e4ndringen.<\/p>\n<p>Enligt IBM:s analyser kommer n\u00e4mligen mer \u00e4n h\u00e4lften av arbetskraften att beh\u00f6va kompetensutvecklas f\u00f6r att klara AI-skiftet. Nya roller v\u00e4xer fram \u2013 fr\u00e5n att analysera AI-data till att coacha chefer i hur verktygen b\u00e4st anv\u00e4nds.<\/p>\n<p>\u2013 Vi \u00e4r fortfarande i b\u00f6rjan. AI utvecklas snabbt, och vi testar hela tiden nya funktioner internt innan de rullas ut externt. Det g\u00f6r att vi b\u00e5de f\u00e5r v\u00e4rdefull feedback och kan driva p\u00e5 f\u00f6r\u00e4ndringen i en trygg takt, s\u00e4ger Simona Scaravella.<\/p>\n<p>IBM kallar det \u201dClient Zero\u201d \u2013 att testa sina egna verktyg p\u00e5 sig sj\u00e4lva f\u00f6rst. AskHR anv\u00e4nds redan av drygt 90 procent av cheferna i organisationen, och utvecklas l\u00f6pande med feedback fr\u00e5n organisationen.<\/p>\n<p>Enligt Simona Scaravella blir effekten tydlig: n\u00e4r HR kan st\u00f6tta chefer, kan cheferna i sin tur vara mer n\u00e4rvarande f\u00f6r sina team. Och n\u00e4r medarbetarna f\u00e5r snabb hj\u00e4lp kan de ge b\u00e4ttre service till kunderna.<\/p>\n<p>\u2013 Det skapar en helt annan energi i organisationen. Det \u00e4r d\u00e4r f\u00f6r\u00e4ndringen m\u00e4rks som mest.<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#FFFFFF&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<p><a href=\"https:\/\/ad.doubleclick.net\/ddm\/trackclk\/N2464674.3876471MERCURYPUBLICITY\/B33837501.428506838;dc_trk_aid=621462314;dc_trk_cid=238083252;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;tfua=;gdpr=$%7BGDPR%7D;gdpr_consent=$%7BGDPR_CONSENT_755%7D;ltd=;dc_tdv=1\" target=\"_blank\" rel=\"noopener\">EXTERN L\u00c4NK: Boka en f\u00f6rdjupande bootcamp om agentisk AI<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; disabled_on=&#8221;off|off|on&#8221; admin_label=&#8221;Helbred bild tablet+mobil&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_fullwidth_image src=&#8221;https:\/\/kampanj.di.se\/ibm\/wp-content\/uploads\/2025\/08\/volvo-1.jpg&#8221; title_text=&#8221;volvo-1&#8243; disabled_on=&#8221;on|on|on&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; disabled=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][\/et_pb_fullwidth_image][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; disabled_on=&#8221;off|off|on&#8221; admin_label=&#8221;Bild med full bredd&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_fullwidth_image src=&#8221;https:\/\/kampanj.di.se\/ibm\/wp-content\/uploads\/2025\/08\/volvo-Bred-Bild-ny.jpg&#8221; title_text=&#8221;volvo-Bred-Bild-ny&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][\/et_pb_fullwidth_image][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|on|on&#8221; admin_label=&#8221;Parallax&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_stops=&#8221;rgba(255,255,255,0) 0%|rgba(0,0,0,0.4) 100%&#8221; background_image=&#8221;https:\/\/kampanj.di.se\/ibm\/wp-content\/uploads\/2025\/08\/volvo-1.jpg&#8221; parallax=&#8221;on&#8221; parallax_method=&#8221;off&#8221; min_height=&#8221;600px&#8221; min_height_tablet=&#8221;500px&#8221; min_height_phone=&#8221;350px&#8221; min_height_last_edited=&#8221;on|phone&#8221; height=&#8221;100vh&#8221; max_height=&#8221;1200px&#8221; max_height_tablet=&#8221;1200px&#8221; max_height_phone=&#8221;900px&#8221; max_height_last_edited=&#8221;on|desktop&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; disabled=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Att jobba smartare \u2013 inte h\u00e5rdare: HR f\u00e5r ny roll genom AIHR-avdelningar har l\u00e4nge beh\u00f6vt l\u00e4gga mycket tid p\u00e5 rutinm\u00e4ssiga uppgifter och att besvara relativt enkla fr\u00e5gor. P\u00e5 IBM har en AI-assistent tagit \u00f6ver det tidskr\u00e4vande grovjobbet och olika AI-agenter f\u00f6renklar nu vardagen. Resultatet: HR har mer tid f\u00f6r strategiska fr\u00e5gor och egen utveckling \u2013 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":115,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","bnmp_articleUUID":"f987da9c-9532-5d09-95c9-d2d9aa44b320","footnotes":""},"categories":[1],"tags":[],"class_list":["post-100","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-okategoriserade"],"_links":{"self":[{"href":"https:\/\/kampanj.di.se\/ibm\/wp-json\/wp\/v2\/posts\/100","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kampanj.di.se\/ibm\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kampanj.di.se\/ibm\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kampanj.di.se\/ibm\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kampanj.di.se\/ibm\/wp-json\/wp\/v2\/comments?post=100"}],"version-history":[{"count":21,"href":"https:\/\/kampanj.di.se\/ibm\/wp-json\/wp\/v2\/posts\/100\/revisions"}],"predecessor-version":[{"id":137,"href":"https:\/\/kampanj.di.se\/ibm\/wp-json\/wp\/v2\/posts\/100\/revisions\/137"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kampanj.di.se\/ibm\/wp-json\/wp\/v2\/media\/115"}],"wp:attachment":[{"href":"https:\/\/kampanj.di.se\/ibm\/wp-json\/wp\/v2\/media?parent=100"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kampanj.di.se\/ibm\/wp-json\/wp\/v2\/categories?post=100"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kampanj.di.se\/ibm\/wp-json\/wp\/v2\/tags?post=100"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}